We made the launch of Say Mmm official today with the release of our first press release. Yay!  Here is the release below:

New Food Website, Say Mmm, Helps People Go From “Hmm” to “Mmm”

Say Mmm lets users manage all their cooking and dining ideas in one place, save time with smart planning features, and enjoy discovering new ideas spontaneously from friends and family.

Sunnyvale, CA (PRWEB) April 20, 2010 – “What to eat?” Short on time, with hungry mouths to feed, and ideas scattered across multiple books and websites, deciding what to eat can be a real challenge. For a busy mother, it’s the most stressful part of cooking.

Now there is a new website, Say Mmm (www.saymmm.com) that is helping people spend less time worrying about food and more time enjoying it. Unlike most food sites, Say Mmm lets users do more with what they already know, and makes discovering new cooking and dining ideas more spontaneous through sharing. “Everyone has good ideas, and we get new insights all the time from various places. It’s just a matter of having easy ways to organize and use them.” says Say Mmm CEO, Brian Hutchins. On Say Mmm, users can save all their meal, recipe, and restaurant ideas in one place, and view them from any computer or smart phone. The meal planning, grocery shopping, and other features help save time and money by automating repetitive tasks and making personalized coupon suggestions.

Say Mmm further differentiates its service with a strong focus on sharing with friends and family. From swapping recipes, to comparing favorites, to displaying meal plans, the site makes it easy for users to share what they want with people they know. “We learn things naturally in social contexts, with little effort spent searching or evaluating. Seeing what friends and family are eating is one of the best ways to pick up new cooking or restaurant ideas, and its fun.” says Hutchins.

As social networks like Facebook and Twitter grow in popularity, people are sharing more of their lives, and Say Mmm offers new ways to interact with friends around food ideas. “I believe we are still in the early stages of the social networking phenomena,” says Hutchins, “As Twitter co-founder Evan Williams tweeted ‘Many of the great businesses of the next decade will be about making information about our behaviors more visible.’”